From their humble beginners as a Snapchat mock-up (ooops did we say that?!) Instagram Stories have grown into an almost fully-fledged channel themselves! After all, who doesn’t love the more candid, behind-the-scenes and real-time content style they offer. Here at Social Puffin, we love following the stories of our favourite creators to see what they’re […]
It’s a topic we’ve mentioned in a few of our other blog posts and I know it’s a big topic many of your ask questions about, so we thought it was time we wrote a guide all about how to use hashtags on social media. A massive topic, we go into all the foundational elements […]
It’s the new kid on the block and it’s been making quite the wave – yup no surprise that TikTok has blown up this year and now everybody is trying to get in on the action… and rightly so! Because, being one of the biggest downloaded apps of the year, it would crazy to think […]
Let’s be honest here for a moment. Social media work takes a heck of a long time. It’s time-consuming to learn how the platforms work, it’s time-consuming to engage with them all the time, and goodness knows it’s time-consuming to constantly create fresh content for them too! Which is exactly why we’re all about efficiency […]
It’s finally here! The much-talked about Instagram Reels – essentially the platform’s answer to TikTok – has finally graced our updates in the UK and here at Social Puffin we couldn’t be more excited! After waiting for this development for quite some time, we couldn’t wait to hop into this new feature and start playing […]
Yup, it’s happened! The much-talked-about Instagram version of TikTok has finally been rolled out in over 50 countries and here, in the UK, it’s already making a big splash! Perfectly timed given Trump’s controversial executive order to ban TikTok in the US, Instagram’s latest feature – Reels – could not have been launched at a […]
With so many different social media all vying for your attention, resources, time and budget, it’s so difficult (especially as a small business or brand) to know where to concentrate you efforts. Just how are you supposed to know which social media platform you should invest in to raise the profile of your company, to […]
Here at Social Puffin, we are big believers in putting the social back into social media. And by that we mean putting the personal back in the platforms we all use to feel connected every day. Because that’s what social media is, it’s social. However, as businesses, we often forget this and think of social […]
We all know the reality that, as a small business owner, you have to wear many hats. From secretary to marketer, sales person to social media manager, so often we find ourselves having to play a huge number of different roles, many of which may not be our area of expertise. This can often be […]
In our last blog post, How to Read Your Instagram Analytics, we discussed how to understand and interpret the free data about your content and audience this platform gives you. Now, armed with that information, we want to show how you can use this data to develop your Instagram strategy to grow your account, reach […]
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