Influencer marketing is everywhere these days and, while there’s no question it’s a powerful form of advertising, which has grown exponentially with the rise of social media, it’s not a golden ticket to selling more stuff! After all, like all marketing, there’s some key elements you need to have in place for a campaign to…
Leading on from last week, when we talked about how to use a basic marketing plan to elevate your social media success, this week we’re talking social media schedules. Essentially these are another key foundational building block to help make your social media output more efficient, effective and successful and can also be developed once…
We know a marketing plan sounds like a big scary undertaking, something you and your team have to spend hours (perhaps even days) you don’t have ruminating and refining, but honestly, it doesn’t need to be like that! If you’re a small business with a limited time and budget, then your marketing plan doesn’t have…
Now we know it sounds scary and official and a bit creepy, but honestly it doesn’t need to sound any of those things! That’s because competitor review, aka looking what those other businesses in your niche are up to, is a healthy part of marketing behaviour. And never more true is this than when talking…
We all know that it feels good to give back and that doing this as part of our business model can help many different people and projects in many ways, ways that we simply can’t reach as individuals. But did you know that ensuring your business gives back is potentially great for your public relations,…
Well we’re building up a nice collection of blog posts and followers here on Social Puffin, which is why we thought it was about time we really introduced ourselves and gave you guys some background info about where we’ve come from, what we’re doing and where we’re headed, so let’s jump straight in… Related Posts…
Why is marketing important for a small business? Discover the answer and how to kickstart growth and success in your new venture straight away!
